Inspired by the survival story from CAS Co-founder, Joe Belcher and many others, a group of CAS member breweries have developed a program to increase awareness and raise money for blood cancer research (Leukemia, Lymphoma, Myeloma). That beer and our mission carry the same name: Out for Blood!
"2 years ago, I took my last round of chemotherapy to battle non-Hodgkin’s lymphoma. I was devastated when diagnosed, but I feel lucky in the sense it was me and not my wife or one of my kids. That is difficult to write but is important for me to share. It is what motivates me still to fight, to fight for others. Today I am a survivor. Today every 3 minutes someone is diagnosed with a blood cancer. So join the fight and raise a glass, and together, let’s go Out for Blood!" -Joe Belcher
To learn more, go to OutForBlood.Beer.
To see our growing number of events to support the program, check out our Facebook events page here.
Crafting A Strategy is a proud sponsor of The Leukemia & Lymphoma Society and the fight against all blood cancers.