CRAFTING A STRATEGY IS CURRENTLY BEING USED BY STUDENTS and supported by STRATEGY PROFESSORS AT UNIVERSITIES ACROSS THE globe AS A DYNAMIC MULTIMEDIA ALTERNATIVE TO A TEXTBOOK. Scroll through THESE UNIVERSITIES below. Read their testimonials.
Making the switch from old and outdated textbooks to our dynamic online curriculum is easy and fast! We've helped professors at several universities get up and running in only a couple of days. Imagine giving your students homework they enjoy and access to a worldwide network of business professionals at the same time! Click here for more information.
What a rousing success I found this semester and the focus on the beer industry to be for my students. I was blown away at how much students “get it”, how they understand strategy’s gives and takes, the nuances of the decisions that breweries have to make in their environment.
- Rhett Brymer, John Mee Endowed Professor Miami University (OH), November 2015
Not only were there interactive cases to explore, new material is constantly being added, giving the eager MBA student an extensive assortment of material to peruse or even utilize to become a savvy craft brewer, too!
- Monika Zinter, MBA Student at University of Portland, December 2015
Crafting a Strategy is without question the most efficient, effective and entertaining way to teach strategy available.
- Robert Macy, Associate Professor, University of Central Florida, December 2017
Crafting a Strategy was a great way to learn about fragmented industries in a multi-media platform.
My students preferred it over a print textbook.
- Suzanne Tilleman, Associate Professor, University of Montana, December 2017