"New Year's Resolutions: Crafting a Healthy Business"
By Sam Holloway, Ph.D.
For the Oregon Beer Grolwer,
"Famous strategy professor Dr. Robert Grant begins his book, 'Contemporary Strategy Analysis' with a simple statement: Strategy is about winning. I like to add to his simple statement the following corollary: You get to decide what winning means." -Sam Holloway, Ph.D.
TO READ THE ARTICLE, CLICK HERE
Did you know Widmer used to ship kegs of Hefeweizen upside down? Learn how these pioneers of supply chain strategy and craft brewing quality control developed the model for distribution that everyone else in the industry now benefits from. Sam Holloway, Brett Joyce (Rouge), acclaimed beer writer John Foyston and many others celebrate the man, his company, and what they did for the craft beer renaissance.
FOR THE ENTIRE ARTICLE, CLICK HERE
I was so inspired by this community of business professionals and the program put together by CAS member Brad Windecker and his team of professionals at Orchestrated Beer. I was honored to give a keynote along side Mark to this community and support Orchestra Software who is leading the way toward a brighter future for everyone! Together, we are sustaining the renaissance! -Sam Holloway, President, CRAFTING A STRATEGY
Check out the images and highlights at #orchestrate2015
FOR CONFERENCE VIDEO RECAP, CLICK HERE
Online, Self-Paced Certificate
Are you ready to elevate your business and your career? According to Fortune Magazine, the craft beer industry is a rich context to learn strategic thinking. Earn an online Master Strategist Certificate: Craft Beer Business from Pamplin School of Business - Reinventing online business education.
Three modules are online and self-directed: Strategy, Marketing Intelligence, and Strategic Operations & Controls.
Set your own schedule, learn at your own pace and consume the wisdom on any connected device. Curated by CRAFTINGASTRATEGY.COM, a digital knowledge sharing community driving careers forward through the enchantment of the craft beer industry.
FOR MORE INFORMATION OR TO REGISTER FOR THE MASTER STRATEGIST: CRAFT BEER BUSINESS, CLICK HERE